Cultural Development
Core Values are the Building Blocks of Company Culture
Part One of a Three-Part Series on Developing a Strong Company Culture
Why do companies like Southwest Airlines, Apple®, Zappos.com, Whole Foods Market, and Google always top the lists of the best places to work? Is it because of their competitive compensation packages? Or an emphasis on open communication and teamwork? Maybe it’s the way their leadership teams strive to ensure each employee knows they are indispensable to the company’s overall success?
The answer is it’s all of that … and much more.
Culture Begins with Core Values
Ultimately, what defines a company culture is the collective behavior of the people in the organization. The driving forces behind that behavior are the basic building blocks of a company’s culture – its core values. Core values are personal, ethical, and ideological guidelines that set the standard for every aspect of business operations, from hiring to decision making to strategic planning.
Let’s break it down even further. Read more.